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Apple emphasizes Siris privacy-first design amid rising data security concerns [Video]

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User Experience (UX) Design

Apple released a statement on Wednesday reaffirming its dedication to safeguarding user data associated with Siri. This announcement followed closely on the heels of the company’s decision to settle a proposed class action lawsuit alleging that Apple recorded private conversations through the voice assistant and sold this information to third parties, including advertisers.

https://t.co/D3yMksTnud— Asia Tech (@asiatechwire) January 9, 2025

In its statement, the iPhone manufacturer underscored that data collected during interactions with Siri has never been utilized by Apple for any purpose. The company also outlined various measures that Siri employs to ensure the protection of user data.

In a post on its newsroom, the tech giant asserted that its products and features are designed with privacy technologies and adhere to principles of data minimization, on-device intelligence, and transparency. Although the company did not specifically address the ongoing class action lawsuit awaiting judicial approval, it did respond to the claims made by the plaintiffs.

“Apple has …

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