How Desire Paths can Transform your Branding and Public Relations
How Desire Paths can Transform your Branding and Public Relations
5 Steps to Creating Successful Ads

Apple confirms your MacBook will be out of date by the end of this week [Video]

Categories
Global Marketing Strategies

If you do your daily computing on a MacBook but it’s feeling a little long in the tooth, there’s something coming this week that might make your laptop feel even more outdated.

Not content with only announcing the iPhone 16 series and the seventh-generation iPad mini this autumn, Apple has confirmed that it’s also about to unveil new Macs this week after the firm’s SVP Marketing Greg Joswiak posted on X that there is about to be “an exciting week of announcements ahead, starting on Monday morning”.

The implication here is that there will be multiple announcements over multiple days, so we are expecting at least two new Macs or MacBooks to be announced. Looking at the existing hints, leaks and rumours, we can paint a picture of what is about to be launched.

Apple unusually chose to debut its powerful M4 chipset in the latest iPad Prolineup, so we now expect there to be a new MacBook Pro announced with this chip. Before …

How to Market to Expensive Keywords
How to Market to Expensive Keywords
12 Steps to Create Videos