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App Store Connect rolls out new analytics data for developers [Video]

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Following the release of iOS 17.4, Apple on Tuesday made new analytics data available to developers through App Store Connect. The company says the new data will help developers gain even more insight into the performance of their apps available on the App Store, which will also help them improve their business model.

According to the company, developers now have access to more than 50 new reports using the App Store Connect API. These reports include “hundreds of new metrics” that enable developers to evaluate the performance of their apps and find opportunities for improvement.

Reports are organized into the following categories:

  • App Store Engagement — the number of users on the App Store interacting with a developer’s app or sharing it with others
  • App …
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