How to Market to Expensive Keywords
How to Market to Expensive Keywords
5 Steps to Creating Successful Ads

American company to debut eggs from in-ovo sexed chicken flock [Video]

Categories
Marketing Technology

American company NestFresh will begin marketing eggs from in-ovo sexed chickens next year, a feat it’s touting as a leap forward for animal welfare.

‘In-ovo sexing’ refers to the use of technology to gender-type chicken embryos before they hatch to avoid the standard practice of euthanizing day-old male chicks. Male-determined eggs are removed from incubators at nine days, which is believed to be before embryos have developed the ability to feel pain.

NestFresh announced on Dec. 17 it had delivered a flock of in-ovo sexed chicks to a farm in Texas. It will begin marking eggs in June.

Read Also

Klassen: Feeder market consolidates at higher levels

The market continues to digest the U.S. border closure to Mexican feeder cattle, which is drawing more U.S. demand towards Western Canada. Auction market volumes are declining at this time of year. The quality of cattle was sub-par in some regions which caused prices to be quite variable.

“By being the first U.S. egg company to adopt …

5 Ways to Make Push Marketing Work for You
5 Ways to Make Push Marketing Work for You
12 Steps to Create Videos