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Strategic Partnerships and Alliances

Air Canada to use Apple AirTag’s share location feature [Video]

Lost baggage might soon be less of a hassle for Canadian travellers thanks to a new collaboration with Apple.

In a news release Monday, Apple announced that a new iOS 18.2 feature, ‘Share Item Location,’ will help users locate and recover misplaced items by sharing the location of an AirTag or ‘Find My’ network accessory with third parties including airlines.

An Air Canada spokesperson confirmed in an email to CTVNews.ca Tuesday that the company is “collaborating with Apple to integrate their new Share Item Location feature into our baggage handling processes.”

“It will allow customers to securely share the location of their baggage containing AirTags directly with our baggage service team in the rare event their bags are delayed or misplaced,” the airline said.

In an email to CTVNews.ca Tuesday, WestJet said no changes have been made to its …

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