A Perfect Destination for Malaysian Families to Bond and Create Lasting Memories [Video]

Kuala Lumpur, 2 September 2024 – The Singapore Tourism Board (STB) Malaysia is gearing up to captivate Malaysian families seeking the perfect holiday destination where they can bond, relax, and create unforgettable memories. With a targeted content collaboration, STB aims to position Singapore as the go-to destination for families, especially those with young children, by showcasing its warm, welcoming atmosphere and wide array of family-friendly experiences.

A Collaborative Journey with Malaysian Personalities

In an effort to resonate deeply with Malaysian audiences, STB Malaysia has joined forces with renowned Malaysian personalities Farah Nabilah and Elecher Lee. These influential figures will share their family travel stories, highlighting the emotive bonds of togetherness that emerge while exploring Singapore’s iconic attractions and hidden gems. This heartfelt content aims to inspire families to choose Singapore as their annual holiday spot, where every moment spent together becomes an opportunity to create cherished memories.

Why Singapore is the Ideal Destination for Families

According to Agoda’s Family Travel Trend Survey 2022, more than 80 percent of travellers …