When to Use Marketing Emails versus Sales Emails in HubSpot [Video]

Your business is growing, and you’re exploring the vast ocean of opportunities that HubSpot offers to help you engage with your customers effectively. But if you’re like many users, you may find yourself confused about the different email types nested in different sections of HubSpot. 

So, what exactly is the difference between HubSpot “marketing emails” vs “sales emails”?

User beware: using these email types the wrong way can lead to missed opportunities, inefficient communication and even CAN-SPAM act violations (aka a domain shutdown or fines may be in your future, yikes!), so let’s make sure you’re harnessing the full potential of HubSpot..

No worries, though, with proper understanding of how to use these email tools correctly in HubSpot, you’ll have an easier time generating leads, optimizing conversions, and boosting customer satisfaction.

Want a quick master class? Watch the HubSpot Hack about these two email types. Or keep reading for a …