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Global Marketing Strategies

Effective AI implementation requires an enterprise-wide, business-centric approach with proper metrics, governance, and guardrails. Here’s how to ensure you’ve covered the key elements for success.

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The world plunged headfirst into the AI revolution. Now many are admitting they weren’t quite ready.

The 2024 Board of Directors Survey from Gartner, for example, found that 80% of non-executive directors believe their current board practices and structures are inadequate to effectively oversee AI.

The 2024 Enterprise AI Readiness Radar report from Infosys, a digital services and consulting firm, found that only 2% of companies were fully prepared to implement AI at scale and that, despite the hype, AI is three to five years away from becoming a reality for most firms.

And the Global AI Assessment (AIA) 2024 report from Kearney found that only 4% of the 1,000-plus executives it surveyed would qualify as leaders in AI and analytics.

To counter such statistics, CIOs say they and their …

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