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Coral & Influencer, Big John Create *Best of* Motorway Services Guide for Football Fans [Video]

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Influencer Marketing

Bookmaker Coral and social media star Big John launch new motorway service guide for football fans as part of the brand’s ‘We’re Here for it’ platform, which aims to put fans first.

Big John also known as the host of foodie account, Boshtokk, where char-min (chow-mein) and other British take-away favourites are regular staples.

With his extensive knowledge of ‘the people’s food’ (aka the nations favourite cuisines), the content series will see Big John visit motorway services throughout the country and give his recommendations on the best ones for away day fans.

The first episode will see the influencer visit Oxford Services with future episodes of the series taking place in Fleet Services and London Gateway Services.

Created by Coral and creative agency Wonderhood Studios, Coral’s David Stevens said: “The service station is an essential stopping off point for match-going football fans, whether it’s for a wake-up coffee and bacon …

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