THE Masked Singer has been a staple ITV hit for five years – but needs to stop unnecessary format changes.
Viewers tune in expecting a contestant to be unmasked at the end of each episode.
However, the Christmas special and first episode of series six both bucked the format – by delaying unmaskings until the next instalment.
Such a big change runs the risk of alienating fans – which ultimately happened on social media.
As an audience member, the lack of an unmasking at the end of the series six’s first episode made having watched it feel redundant.
Imagine reaching the end of a murder mystery novel – only to learn the culprit wouldn’t be exposed until the sequel.
“Spag Bol” was eliminated in the first half of a weekend-long launch on ITV.
But as …