How Desire Paths can Transform your Digital Marketing
How Desire Paths can Transform your Digital Marketing
5 Steps to Creating Successful Ads

The Walmart Birkin Bag, Explained [Video]

Categories
Public Relations

The hottest accessory of the holiday season is elusive yet attainable, affordable yet hard to find, and has a name that demonstrates its dichotomous nature. It’s the Walmart “Birkin” bag.

If you’re wondering what exactly the Walmart version of the famed Hermès bag could possibly be, you aren’t alone. Over the course of a few short weeks, the $80 “Wirkin” has swept social media, delighting some and infuriating others, and sparking multiple debates about elitism, dupes, and luxury fashion. And according to multiple proud new owners who chatted with Glamour, the bag is worth the hype.

Here’s everything you need to know, in this edition of TL;DR.

Give me the TL;DR.

An $80 purse sold by Walmart has gone viral for its resemblance to the iconic and exclusive Hermès Birkin bag—and sparking a debate about luxury fashion.

Wait, I need more. What’s the background here?

The “Walmart Birkin” bag began to pop …

How Much Traffic do you Really Need?
How Much Traffic do you Really Need?
12 Steps to Create Videos