Pure Spookiness ft. Skittles, Lux, Dirt Devil [Video]

Boo! It’s time for spooks, scares and businesses trying to make themselves relevant in every sphere of life. Yes, it’s nearly Hallowe’en.

Though seasonal advertising might be overdone at times, as we’ll see in the run-up to Christmas, there are still examples out there of it done right.

These videos all succeed at getting into the spirit of this most frightening time of year without devolving into pure ridiculousness.

So join us as we hide under the covers for this special Hallowe’en edition of Video Worth Sharing.

Lux | Save Your Skin

Lux don’t have a remotely scary brand, but they manage to have fun with the stereotype of unwitting victims in showers here. By playing into those familiar horror tropes, the surprise at the end is all the more enjoyable, and a bit of clever wordplay ties it together perfectly.

Skittles | Floor 9.5

Rather than going for the funny, Skittles opt for the straight …