Native, Web, or hybrid: How to choose your mobile development path [Video]

New tools and frameworks plus the right development kit could boost your mobile apps to multiple platforms

Credit: sfam_photo / Shutterstock

Make no mistake: The enterprise is getting serious about developing and delivering mobile business apps. But whether the goal is to spread news, sell products, collaborate with business partners, or push mobile apps as products in themselves, the constant emergence and evolution of mobile platforms have many IT organizations wondering how best to execute the vision — and what tools and methodologies they should implement to deliver their apps to the right audience at the right time, regardless of device.

Some of these emerging business apps have short lifetimes by design, such as event guidebooks, while others will persist for years. Some, like augmented reality viewers, need constant real-time information and access to low-level handset capabilities such as geolocation, camera, and motion sensors. Others require little more than a mobile screen and the …