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“PPL Puts Lives Like Mine At Risk” [Video]

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Strategic Partnerships and Alliances

New Ad from Alliance to Protect Home Care Features Emotional Pleas from Home Care Users

ALBANY, N.Y., Dec. 17, 2024 /PRNewswire/ — Today, The Alliance to Protect Home Care announced that it is launching its latest digital and TV ad as part of its larger campaign to protect New York’s Consumer Directed Personal Assistance Program (CDPAP). Running across New York, the new seven-figure ad campaign features the emotional pleas from New Yorkers who urge Governor Hochul and legislators to reconsider the state’s deal with Public Partnerships LLC (PPL), the controversial out-of-state company selected to take over New York’s home care program:

“Dear Governor and legislative leaders. My personal caregiver means the world to me, but your plan to hand New York’s home care program to PPL puts lives like mine at risk.

You know their record of failure. You know a rushed transition leaves all New Yorkers without care. And, you know lives are …

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