How to use AI to find the perfect gifts this holiday season [Video]

TAMPA, Fla. — It’s another busy holiday shopping season and artificial intelligence is becoming the ultimate shopping assistant, helping consumers find the perfect gifts, score great deals, and even fuel creativity. The tech is acting as a personal shopping assistant for people all over the globe.

“Think of artificial intelligence like a personal assistant,” tech expert Carley Knoblock explains. “You can tell AI something like, ‘I’m looking for a gift for a slightly older relative who’s hesitant about tech but interested in a new phone,’ and it will recommend the perfect present based on what you’re asking. It’s pretty wild—almost like chatting with a person.”

This year, holiday spending is expected to break records. The National Retail Federation is expecting the average person to spend around $900 this year. 

But with inflation still on shoppers’ minds, finding a deal is more important than ever. 

AI is stepping in to help there, too: “AI can synthesize data from the last so many years and then give a fairly …