Swedencare taps into booming pet wellness market with preventative care solutions [Video]

Swedencare (NASDAQ OMX:SECARE, OTCQX:SWDCF) CEO Hakan Lagerberg joined Steve Darling from Proactive to share news about the Sweden-based company with substantial operations in North America, that is carving a significant niche in the global pet wellness market by focusing on innovative health solutions for pets. The company’s diverse portfolio includes oral care products, supplements, and dermatology items, all designed to promote pet health and longevity.

Lagerberg highlighted the resilience of the pet care sector, stating, “The pet sector has been growing since World War Two, independent of financial difficulties.” This steady growth reflects the increasing humanization of pets and a shift toward preventative care, a trend Swedencare is well-positioned to capitalize on. Swedencare’s supplementary products focus on maintaining pet health before serious issues arise, aligning with the industry’s shift from treatment to prevention.

Lagerberg also emphasized North America’s potential, where average pet spending is double that of Europe, making it a critical market for …