Bluesky social media platform gains 1M users after US election [Video]

LOS ANGELES — Social media site Bluesky has gained 1 million new users in the week since the U.S. election, as some X users look for an alternative platform to post their thoughts and engage with others online.

Bluesky said Wednesday that its total users surged to 15 million, up from roughly 13 million at the end of October.

Championed by former Twitter CEO Jack Dorsey, Bluesky was an invitation-only space until it opened to the public in February. That invite-only period gave the site time to build out moderation tools and other features. The platform resembles Elon Musk’s X, with a “discover” feed as well a chronological feed for accounts that users follow. Users can send direct messages and pin posts, as well as find “starter packs” that provide a curated list of people and custom feeds to follow.

The post-election uptick in …