Prince Harry and Meghan Markle savaged as ‘Brand Sussex’ fails to show ‘unity’ | Royal | News [Video]

Prince Harry and Meghan Markle were criticised by a PR expert as their global Sussex brand failed to show one “unified narrative” which in turn resulted in it being “confusing” to the public.

The Duke and Duchess of Sussex have dominated headlines recently after a series of solo appearances by both of them in recent months.

Despite their latest joint video appearance this week, Harry and Meghan have been largely promoting their own causes and interests, in what’s been dubbed a new strategy for the couple.

Now, asked about whether the Sussex brand succeeded in reaching its full potential when the couple promoted it together, PR expert Renae Smith had one thing to say.

Ms Smith, who is the founder and director of PR and creative branding agency The Atticism, claimed that their brand “faced challenges” due to the couple’s “differing interests” and that their new business approach could potentially work in their …