Apple readying to enter the smart glasses fray [Video]

• Apple is reportedly doing market research on smart glasses as it readies to develop one of its own.
• We are still some years off from seeing an actual product, but smart glasses appear to be the new wearable that tech companies are obsessing over.
• The likes of Meta are leading the way currently with its Orion prototype.

Is it 2014 again? It may feel like it if you have been following the latest developments when it comes to wearables.

While the fervour around smart glasses has died down in recent years ever since Google shelved its Glass project owing to minimal uptake from consumers, it now looks like big tech companies are eyeing up the wearables as a way to deliver AI-powered extended reality (VR + AR + MR) experiences.

Last week we saw Samsung share an update on its plans, and now Apple appears to be throwing its hat into the ring. This according to Bloomberg’s Mark Gurman, who is usually on …