How Desire Paths can Transform your Digital Marketing
How Desire Paths can Transform your Digital Marketing
12 Steps to Create Videos

Keche Joshua explains reasons for his attack on King Paluta [Video]

Categories
Community Building and Management Event Marketing and Sponsorships Public Relations Social Media Analytics

Ghanaian musician, Keche Joshua has shed light on his outburst directed at fellow artiste King Paluta over his non-promotion of their collaborative song.

It could be recalled that in August, Keche Joshua took to social media to criticise King Paluta for not promoting their “My Father,” released in June 2024. He accused King Paluta of disrespect and noted that King Paluta actively promoted songs with other artistes.

Speaking on the Savage Room podcast, Joshua Keche explained the reason for his outburst, he revealed that he reached out to King Paluta five times to discuss promotional strategies that would benefit both artistes. But King Paluta’s unresponsiveness led him to publicly voice his disappointment.

“We featured you on a song. Collectively, We need to promote it together. And there’s a split sheet that when the song comes out online, every stream, you will get your percentage.

“So you want me to promote …

How to Supercharge your Digital Marketing with Desire Paths
How to Supercharge your Digital Marketing with Desire Paths
5 Steps to Creating Successful Ads