Spalding Partners with SportIQ to Launch Next-Generation Smart Basketball and App [Video]

Spalding, one of the most recognized brands in basketball equipment, has announced a groundbreaking partnership with SportIQ (SIQ), the creator of the first official-size, smart basketball. This collaboration aims to merge cutting-edge technology with Spalding’s renowned basketballs, creating a data-rich, gamified experience for players at all levels.

The integration of SIQ’s patented tech with Spalding’s best-selling basketballs promises to deliver immediate feedback through a dedicated mobile app, allowing players to track their performance metrics in real-time.

The new smart basketball is designed to provide comprehensive shooting analytics to users. Equipped with SIQ’s advanced tracking technology, players can monitor a variety of metrics such as:

The mobile app syncs seamlessly with the ball, providing real-time stats and feedback. This enables athletes to make data-driven improvements to their game, whether they’re practicing solo or competing with friends.

Erik Anderson, CEO of SportIQ, expressed excitement about the collaboration: “Integrating our technology with Spalding’s iconic products allows …