Organic reach on Facebook isn’t what it used to be. But the good news is there are still ways to increase your visibility and get your posts in front of your audience, including using Facebook hashtags.

Hashtags are a powerful tool for discovery on social media platforms like Instagram, TikTok, and LinkedIn but marketers often overlook the power of Facebook hashtags. No problem – it can be our little secret!

If you want to build a strong audience and generate organic engagement on this platform, you’ll need a Facebook hashtag strategy.

Keep scrolling; we’ve got you covered with everything you need to get started, plus a list of popular Facebook hashtags and expert hashtag advice from the CEO and Editor-in-Chief of Venture Smarter, Jon Morgan.

Facebook hashtags are clickable terms with the hashtag symbol (#) in front of them. Like other social platforms, Facebook uses hashtags to categorize your content and make your posts searchable. That means hashtags make it …

Tags Analytics, Audience Engagement, Content Strategy