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Apple confirms ‘exciting week of announcements’ for Mac starting on Monday [Video]

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Global Marketing Strategies

While it’s not an event, Apple has officially confirmed that next week will be an “exciting week of announcements” starting on Monday morning. The teaser was posted to social media by Apple’s marketing VP Greg Joswiak.

This announcements are expected to focus on the Mac and Apple’s transition to the M4 chip. Head below for the full details on what’s to come.

There are no other details provided on what form next week’s announcements will take. We’d expect a series of press releases over the course of the week, perhaps with a few accompanying videos. We’ll have to wait and see for sure. Apple has also invited select creators to in-person hands-on events in Los Angeles next week.

Next week is expected to be focused entirely on the Mac, with updates to the iMac, MacBook Pro, and Mac mini on the horizon. All of these new Macs will be powered by the M4 chip, which first made its debut in the iPad Pro …

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