‘Don Gato’ by Danny McBride is tequila brand set at affordable price point [Video]

Comedy actor and producer Danny McBride is rearranging liquor store shelves to yield real estate for the latest celebrity-endorsed tequila brand to hit the market and targeting a unique but inspired audience.

Don Gato, an additive-free 100% blue weber agave tequila, is equally captivating to both cat and wrestling lovers, and despite an overly saturated market, McBride is leaning into an untapped marketing strategy to advertise “good times”.

“To me, it felt like, if I feel uncomfortable being a spokesman for a brand, why don’t I create the perfect spokesman,” McBride told FOX Business during a video interview.

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Beyond crafting an unrefined tequila, the “Pineapple Express” actor is inviting fans to follow Don Gato’s journey regaled through quirky video installations posted to the website and social media accounts.

“I put all my energy into creating this Don …