13 Incredible (and Questionable) Guerrilla Marketing Examples [Video]

Standing out with your marketing strategy in a world where advertisements galore can be an uphill battle. This is exactly where guerrilla marketing can help you by converting ordinary moments into unforgettable brand experiences.

And the best part? You won’t have to blow up your marketing budget to run a successful guerrilla marketing campaign. Guerrilla marketing creates an element of surprise, shock, or awe to build brand awareness and get consumers talking.

Moreover, recent studies indicate that over 88% of consumers trust product recommendations from people they know. If this is one of your goals, read on to get a breakdown of:

• Key elements of guerrilla marketing
• Real-life examples of guerrilla marketing
• Tips on brainstorming and implementing tactics
• Pitfalls you must avoid
• Measuring the success of your campaign

Let’s get started.

Key Takeaways

• Guerrilla marketing is a cost-effective method for marketers to get creative and create a sense of awe, surprise, and memorable moments to drive publicity and brand awareness for their business. Key …