How to Reach your Market in a World Ruled by Generative AI
How to Reach your Market in a World Ruled by Generative AI
5 Steps to Creating Successful Ads

“Perfect” handlebar will be cycling’s “biggest aero advancement” in 2025, claim creators… plus the 200 Ineos-approved recovery socks, a new social media app for cyclists + more [Video]

Categories
Public Relations

We’ve got a belter of an edition of Tech of the Week to bring you this week, not least because of some folks making some pretty big claims about their products. Yep, we’ve been told about the “perfect” handlebar that will be the “biggest aero advancement in road cycling” next year… perhaps, and some “cutting-edge” £200 recovery socks that are “changing the landscape of performance and recovery” having already caught the eye of British Cycling and Ineos Grenadiers.

Elsewhere, we’ve got out weekly dose of Kickstarter cycling products to bring you, some updated wheels from Ere Research, a new social media app for cyclists, and a battle royale between some very special bling bikes. Let’s get into it…

“Perfect” handlebar will be cycling’s “biggest aero advancement” in 2025, claim its creators

Well, the people behind Avec Bikes are pretty confident in these new handlebars anyway…

The fledgling brand, which appears to be affiliated with UK bike fitting specialist Soigneur, posted a video …

How Desire Paths can Transform your Digital Marketing
How Desire Paths can Transform your Digital Marketing
12 Steps to Create Videos