BlueSky is pitching itself as a Threads alternative now [Video]

BlueSky isn’t trying to replace Twitter, all of a sudden. Instead, it’s making a pitch to replace Threads, Meta’s Twitter alternative.

The social media platform created an account on Threads this week and immediately began pitching itself as an alternative to the site. Threads has come under fire lately for its haphazard content moderation and a rise in posts that are clear engagement bait. BlueSky was more than happy to claim it does a better job at all that Threads gets wrong.

“heard people were talking about us … so we created an account to share some more information!” the BlueSky account wrote on Threads, before getting into its content moderation policies and how its platform works.

BlueSky pitched the idea that its moderation is largely left into the hands of users and that posts get engagement by…being actually engaging. It also noted in a different post that it wasn’t owned by someone like Mark Zuckerberg.

…