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Target announces ‘Top Toys’ of 2024 [Video]

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Public Relations

Bullseye’s Top Toys list has been announced, showcasing more than 60 toys ahead of the holiday season.

MINNEAPOLIS — Target has announced its Bullseye Top Toys list for 2024, which showcases dozens of options, some of which are exclusive to the retailer. 

“At Target, holiday shopping is all about creating joyful moments that families can afford,” said Jill Sando, Target’s executive vice president and chief merchandising officer, apparel and accessories, home and hardlines in a press release. “With over 1,000 new toys and a Top Toys list full of only-at-Target exclusives, we’re bringing that special ‘Tarzhay’ magic to gift giving — making it fun, effortless and affordable for every family.”

The Top Toys are broken down by topics such as budget-friendly, playsets that spark imagination, legos, and creative play options. 

The longest list is Toys for collectors and action enthusiasts. That includes some Hot Wheels, Pokémon, Transformers, and Teenage Mutant Ninja Turtles playsets and …

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