Douglas Halloween Parade needs help to keep tradition alive [Video]

The event brings thousands of people to Douglas at a time of year when lakeshore businesses struggle. But every year, the parade costs more to put on.

DOUGLAS, Mich. — On Tuesday night, not much was going on Center Street. This time of year can be rough for business owners in Saugatuck, Douglas, and other lakeshore towns. Erin Wilkinson’s family knows the struggle all too well, and that’s why they started the Douglas Halloween Parade.

“My mom, Ginger Wilkinson, started it. This will be our 26th year doing it. She actually started it because when she and my dad were part owners at Saugatuck Drugstore, October was just tumbleweeds rolling through town and nothing else, so she wanted to create an event that would help pull people to town. And she sure has done that,” Erin said.

“We started it with just, I think we had like 10 or 15 of us in …

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