Chase launches major new campaign to help customers see what their money can do Marketing Communication News [Video]

Chase today launches a major new advertising campaign and brand platform, designed to inspire customers to realise the potential of their money.

The new platform and campaign – which comes three years after Chase‘s launch in the UK – signifies the next step in Chase’s growth as it continues to broaden its product offer and supports a wider range of customers’ financial needs.

Chase’s “See what your money can do” campaign brings to life the benefits of spending, saving, and investing through the Chase app*, and showcases how the bank can help customers build momentum towards their financial goals.

Running across TV, cinema, out-of-home, digital out-of-home, radio, social media, digital, digital audio and video-on-demand, Chase’s new film heroes the banking app as the portal that provides glimpses into the future where the main character has progressed towards their short- and long-term financial goals with Chase.

It will feature across national television …