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How AI is transforming business today [Video]

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AI-enabled process automation, efficiency, and other top benefits now happen at a scale and scope to deliver transformation and disruption, not just incremental gains.

Credit: JLco Julia Amaral / Shutterstock

Hannah Calhoon, vice president of AI for Indeed, uses artificial intelligence “to make existing tasks faster, easier, higher quality and more effective.”

She points to a recent initiative in which the job matching and hiring platform company started using large language models (LLMs) to add a highly customized sentence or two to the emails it sends to job seekers about open positions that match their qualifications.

The results have been significant, particularly when considering that Indeed sends about 20 million such emails a day. Calhoon says that personalization has yielded a 20% increase in the number of candidates applying for those positions and a 13% increase in successfully landing the job.

“So one tiny little sentence is better for job seekers and employers,” she says.

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