Welcome to episode 221 of the In Search SEO podcast.
Join us on the In Search SEO Podcast as Desmond Boateng, Digital Strategy Director at Digital Base, explores the three essential spectrums for today’s SEO professionals. Learn about the evolution of SEO skills from core hard skills like technical SEO and digital PR to emerging areas such as AI and user experience. Discover the vital role of soft skills, including consulting and leadership, in shaping a successful SEO career. Tune in to understand the complete SEO journey and stay ahead in this ever-evolving field.
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