Can Neuroscience Help Enterprises Derive Value from Generative AI? [Video]

Around 80% of generative AI use cases fail to deliver business value. Raja Jamalamadaka, managing director at Roche Information Solutions India, believes this disconnect lies within the human brain and how we interpret these technologies in a business context.

While speaking at the keynote session at Cypher 2024– India’s Biggest AI conference– hosted by AIM Media House, Jamalamadaka said human emotions like fear, uncertainty and ambiguity are some of the reasons that are hindering the wider adoption of generative AI among enterprises.

Drawing from his background in neuroscience, Jamalamadaka examined the intersection of human intelligence and artificial intelligence. 

He pointed out that a staggering 61% of respondents in a recent survey expressed fears about potential job losses due to AI advancements. This statistic underscored a critical point– while technology promises efficiency and innovation, it also instils anxiety about job security and the future of work.

He believes understanding human emotions towards technology …