Kickstart Your Heart | Glossy [Video]

Kicking Horse Coffee Wants You to ‘Kickstart Your Heart’

The first-ever brand platform from Kicking Horse Coffee will kick you in the ass, and you’ll like it.

Kicking Horse Coffee is introducing its bold new brand platform, ‘Kickstart Your Heart,’ designed to stand out in a crowded market and capture attention with its fresh, dynamic approach.

Marking its first-ever North American ad campaign, this highly caffeinated call to arms, developed by Lifelong Crush— and set to a legendary hard-rock anthem— brings the brand’s rebellious, authentic, and heart-of-gold spirit to the global stage.

“Kickstart Your Heart is a love letter to everything Kicking Horse Coffee is,” said Lori Hatcher-Hillier, Chief Marketing Officer at Kicking Horse Coffee. “After years of perfecting our craft, we’re ready to share our story through our first major brand campaign. Our new platform ties together our values, our origins, and our commitment to quality, bringing them to life in a way that matters. Never half-assed.”

Directed by The Perlorian Brothers, …