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Safety concerns raised as mega American SUVs and pick-ups imported to Ireland and EU [Video]

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Global Marketing Strategies

THE DEPARTMENT OF Transport has said it won’t be taking action against imports of extra-large American SUVs and pickup trucks, as environmental campaigners raise fears that the new popularity of the vehicles in Europe poses a road safety risk.

Nearly 5,000 oversized American SUVs and pickup trucks were imported from the United States into Europe last year, according to new data. It was a 20% increase when compared to the previous year.

Around 60% of these vehicles were the very large Dodge Ram truck, and Revenue has confirmed to The Journal that a handful of such vehicles have also been imported into Ireland.

According to figures from Revenue, two Dodge Ram Pickup trucks were imported from the United States into Ireland last year. Separately, 15 Ford Pick-up Trucks arrived from outside Ireland and the UK.

Some of these Ford trucks may have been imported from elsewhere in the EU. Ford sells pick-up …

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