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This Instagram archive account puts Indigenous punk rock in the spotlight [Video]

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Global Marketing Strategies

Kristy Martinez has loved punk music since she was in high school 20 years ago. Then, the fashion and the rebellious ideology felt like “armour,” she says.

But when Martinez — an Azusa, Calif., resident who is of Chicana and Yaqui descent — realized that Indigenous people have been making punk music since around when the scene emerged in the mid 1970s, it opened a world she didn’t know existed.

Martinez was watching a punk music documentary when she noticed a flyer advertising a show by the band Los Crudos near Flagstaff, Ariz., in one of the shots. The poster, which depicted a simple, black and white sketch of a cartoon punk rocker with long hair, was for a “rez show” 30 miles outside of the town on the Navajo nation. Martinez remembers pausing the documentary in awe, trying to get a closer look at the poster — and the …

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