The Impact of Reviews on Local SEO [Video]

Question for you: Did you know that reviews can make or break your local SEO? It’s true! Reviews aren’t just for bragging rights — they’re powerful tools that can skyrocket your visibility and bring in more customers.  

Yelp is a major player in this game, and today, we’re diving into how Yelp reviews can boost your local search rankings.

Ready to become the talk of the town? Let’s get started!

Why Reviews Matter for Local SEO

Okay, let’s get real. Reviews are like gold nuggets in the world of local SEO. They can significantly influence how search engines rank your business. But why are they so important? Let’s break it down.

Building Trust and Credibility

First things first, reviews build trust. Imagine searching for a new restaurant and seeing one with hundreds of glowing reviews. Chances are, you’ll pick that one over a place with no reviews, right?

According to BrightLocal, 87%of consumers read online reviews for …