Dawn Mushill Stresses Importance of Comprehensive Service Training [Video]

TROY – Dawn Mushill, a highly regarded customer service trainer and now author, shared her insights on effective customer service strategies during a recent interview with the Our Daily Show! host C.J. Nasello. The Troy Maryville St. Jacob Marine Chamber of Commerce director focused much of the discussion on the importance of comprehensive training and ongoing development for employees.

Mushill, who authored “Customer Service and Beyond: It is All About the Wow,” emphasized the need for businesses to invest in proper training to ensure employees can deliver exceptional service.

“I believe people have not been trained adequately in customer service,” Mushill said. “You have to figure out how to train it and also execute it.”

Mushill discussed the significance of hiring passionate individuals and providing them with the necessary training to excel. “I think if you hire someone for their passion for the job you can train them, but if you hire passion, …