AI, Netflix in Focus for Venice Head Alberto Barbera, Tarak Ben Ammar [Video]

The 2024 Venice Film Festival is a good time for a discussion of hot entertainment industry topics between sector players and experts with THR Roma.

So, the Venice festival’s artistic director Alberto Barbera, Eagle Pictures owner Tarak Ben Ammar and Lucky Red founder Andrea Occhipinti sat down with me to discuss the rise of artificial intelligence, the predominance of Netflix and the prospects of a lengthy crisis for Hollywood.

“It is quite clear that AI will change the rules of film production,” argued Barbera. “It is an extremely innovative tool, and it could be very useful to improve the way we write, shoot and post-produce a film, but there are a lot of concerns. The screenwriters are worried, the actors are worried about being replaced by AI, and I  think that their concerns are valid.”

Ben Ammar said that writers and directors will remain invaluable and cannot be easily replaced. “I am not convinced that …