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I tested Barbie’s iconic pink flip phone – and the retro 99 device (complete with a built-in mirror, Snake, and missed call from Ken) could finally be what it takes to make me do a digital detox [Video]

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Mobile Marketing

At first glance at this phone, you’d be forgiven for mistaking it as one of Margot Robbie‘s props from her blockbuster movie, Barbie. 

But the adorable flip phone is very much real, and is the brainchild of Human Mobile Devices (HMD). 

HMD has joined forces with Mattel to develop the real-life Barbie Phone, complete with a built-in mirror, beaded strap, and even a selection of sparkly gems. 

While the phone is undeniably cute, it’s pretty basic, with a grainy 0.3MP camera, and – shock horror – no social media. 

As it goes on sale today for £99, MailOnline’s Shivali Best tested the flip phone out – and it could finally be what it takes to force her to take a much-needed digital detox.

HMD has joined forces with Mattel to develop the real-life Barbie Phone
While the phone is undeniably cute, it’s pretty basic, with a grainy 0.3MP camera, and – shock horror – no social media
@shivalibest

The real-life Barbie Flip Phone is officially here! …

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