7 Invisible Obstacles to Digital Marketing Success
7 Invisible Obstacles to Digital Marketing Success
12 Steps to Create Videos

Enterprise technology navigating AI and cloud shifts [Video]

Categories
Event Marketing and Sponsorships Global Marketing Strategies

Enterprise technology is at a pivotal moment, as companies manage the rapid convergence of generative AI, cloud computing and evolving infrastructure demands.

This shift from traditional systems to cloud-based solutions is more than just a technological upgrade — it’s a fundamental transformation in how businesses operate and compete. As organizations embrace these advancements, companies are not only rethinking strategies for scalability and efficiency, but also redefining the very fabric of enterprise operations in a digitally driven world.

“While the market’s shifting to industry solutions and gen AI is changing the game, there’s a risk there that increases the risk factor,” said John Furrier (pictured, left), executive analyst at theCUBE Research. “There’s a huge amount of power dynamics in the market right now where cloud’s going at certain next generation … that means if the infrastructure isn’t performant, then you are going to have a serious problem.”

Furrier spoke with Dave Vellante(right), chief analyst at theCUBE Research, …

The Implications of AI in Digital Marketing
The Implications of AI in Digital Marketing
5 Steps to Creating Successful Ads