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Simon Jordan reveals Barry Hearn and Eddie Hearn’s Matchroom business is now worth ‘close to 1 billion’ [Video]

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Global Marketing Strategies

Simon Jordan has suggested the Hearns’ family business Matchroom has now reached a valuation close to £1 billion.

Matchroom was founded in 1982 in the snooker halls of Romford Essex by Barry Hearn, and has grown into arguably the biggest sports promotion company in the world with a portfolio in darts, boxing and pool.

The Hearns’ huge business is now closing in on a major financial valuationCredit: Getty

In particular, its growth in boxing has been staggering with son Eddie Hearn overseeing a phenomenal rise which has seen the company promote the likes of Anthony Joshua and Canelo Alvarez.

Sports marketing agency Pitch International recently acquired in a stake in the business, and talkSPORT pundit Jordan has now revealed that they did so at an overall Matchroom valuation of around £1billion.

“It’s a phenomenal business, they’ve built a phenomenal business,” Jordan said on White and Jordan.

“Someone I know has bought a piece …

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