Glass Juice Bottles Aren’t as Sustainable as You Think, According to a New Study [Video]

In July, researchers from the University of Amherst published the study, “Unpacking Consumer Preferences: Perceptions and Sustainability of Packaging Material for Orange Juice,” in the journal Sustainability, which uncovered the most sustainable packaging for orange juice. And the results may surprise you. 

According to the study, consumers are after the most sustainable and cost-effective packaging available. And for the majority of consumers, that means they reach for glass bottles as they perceive the packing as the best option for both. However, as the study concludes, “Despite glass being idealized as being the most sustainable, other packaging types may be more sustainable.”