Clash coming to Bowman Gray Stadium [Video]

WINSTON-SALEM, N.C. (WGHP) — NASCAR is bringing the Clash to Bowman Gray Stadium, and now we have more details about how the sanctioning body plans to make sure the historic quarter mile is ready for the Cup Series.

NASCAR has named Justin Swilling as the project lead for the Clash at Bowman Gray. Swilling is the director of marketing services for NASCAR and has already been busy making plans on how to make this event a marquee NASCAR event but not lose the magic that is Bowman Gray Stadium. He says the idea of holding the Clash at Bowman Gray is getting back to the core of what NASCAR was built from.

“We’ve got to ensure that we’re attracting new, young, diverse, dynamic fans but also feeding that core … This event will do just that. We think it’s going to showcase what racing has always been about and will …