3 Steps to Building a Targeted Audience
3 Steps to Building a Targeted Audience
5 Steps to Creating Successful Ads

Better Business Bureau warns parents to use caution posting back-to-school photos online [Video]

Categories
Public Relations

The Better Business Bureau is warning families to use caution when posting detailed photographs of your children as they head back to school.

“This seemingly harmless trend really could be providing more information than you intend, to people you may not want to see that,” said Caitlin Driscoll, Public Relations Director for the BBB serving Western Pennsylvania.

It’s quite common to scroll a social media feed and come across the photographs in question. Children are depicted with signs or other displays noting information that can include their name, age, school, teacher, favorite activities and other interests.

But scammers prowling the internet can utilize that information for identity theft.

“Keep in mind, too, that these details, especially things like your first teacher’s name, are even used as security questions for banking or credit card accounts down the road,” Driscoll said. “So, the less information, the better.”

She advises parents to also …

5 Steps to Building an Audience with #Hashtags
5 Steps to Building an Audience with #Hashtags
12 Steps to Create Videos