Irish Sport on Social Media Report – July 2024 on Facebook [Video]

It was another bumper month for Olytico’s Sport for Business social media analysis, with 13,425 posts and close to 6 million engagements across X, Facebook, and Instagram.

July’s TikTok analysis (to be published on Thursday) includes over 600,000 engagements and close to 8 million views, along with the answer to an all-important question.

It’s important to note and recognise that several of the individual successes came towards the end of July and that the data reflects up to midnight on 31st July. The remainder of the Games will be picked up in our August Report.

In the infographics that form part of this analysis, we have ranked each of the organisations across a range of metrics on each network, including the most active, the most engaged with, and the most engaging content.

X Analysis – Monday 12th AugustFacebook Analysis – Tuesday 13th August Instagram Analysis – Wednesday 14th August TikTok Analysis – Thursday 15th August …