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The Rings of Prime Sound and fury, signifying nothing OffGuardian [Video]

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Global Marketing Strategies

As the global machine steamrolls through entertainment at the same relentless pace as it does everything else, we invite you to explore the pitfalls of storytelling to today’s ‘modern audience’ and its impact, or lack thereof, on our cultural landscape.

Here is a breakdown of Amazon’s The Lord of the Rings: The Rings of Power. Adapted from an article by the same author, published back in September 2022, this video delves into the series’ missteps and poor artistry, its politically charged, race-baiting marketing campaign and the broader implications of what it means for ‘modern entertainment’.

Watch now and join the conversation on OffGuardian.

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