iGA Istanbul Airport’s revenue increases after adopting SAS Customer Intelligence 360 [Video]

Condé Nast Traveler’s 2022 Best Airport in the World deploys new digital experience, fueled by analytics, to create an engaging, efficient and enjoyable environment for its passengers

CARY, N.C., June 20, 2024 /PRNewswire/ — Airports are busier than ever, and travelers report that flying is more stressful than going to the dentist. iGA Istanbul Airport, one of the largest airports in the world, constantly seeks innovative ways to improve the airport experience. Using SAS^® Customer Intelligence 360, the airport has transformed its mobile app to provide timely, highly personalized communication and offers that optimize travelers’ visits.