Business Success = Business Video in 2025

A business video is no longer optional—it’s a cornerstone of any successful marketing strategy. We covered that in our last post about how video has become the new business card for business. As we move into 2025, video content continues to dominate, accounting for 82% of all internet traffic (Cisco). Customers now expect this as a primary way to interact with brands, whether to learn about a product, understand a service, or get a behind-the-scenes look. Here are seven reasons why video is a must for your business this year.

1. Marketing Strategy: Build Trust with a Human Touch with a Business Video

Trust is the foundation of any successful business relationship, and video is one of the most effective ways to establish it. Customers are looking for authenticity—they want to see the people behind the brand, not just a faceless logo or a cartoon. Video can be …

Tags Marketing Success, Marketing Tips, Marketing Trends, Strategies