6 Lessons From ExhibitorLIVE 2024 [Video]

Matt Kleinrock and special guest Mandy Glenwright dive deep into the heart of event marketing. Whether you’re a seasoned event marketer or new to the scene, this conversation uncovers the evolving landscape of trade show objectives, the power of community, and strategies for maximizing your company’s investment in events. From the significance of sustainability to the nuances of booth etiquette and the effectiveness of email marketing, discover actionable insights that can transform your approach to trade shows.

Timestamps:

0:00 – Introduction & The Importance of Finding Your Community

0:30 – The Refreshing Power of Exhibitor Live

0:45 – Embracing Sustainability in Events

1:00 – The Universal Challenge of Booth Etiquette

1:15 – Leveraging Email Marketing for Post-Show Engagement

1:45 – Immediate ROI & Implementing Learnings

2:15 – Navigating the Show Floor Efficiently

2:45 – Planning for Professional Development in Event Marketing

Connect with Matt:

On his LinkedIn: https://www.linkedin.com/in/matt-kleinrock-9613b22b/
On his Company: https://rockwayexhibits.com/

🚨 Register for the show here: https://tinyurl.com/EventMarketingRedefined